THE smell of burning rubber is about to fill the air with racing to begin at the newly named Trevan Ford Grafton Speedway just weeks away.
Promoter David Lander, who acquired Grafton Speedway during the off-season, announced the three year naming rights deal earlier this week.
Lander said he was delighted to welcome Trevan Ford on board as the chief corporate backer of Grafton Speedway, which becomes effective immediately.
"I welcome Trevan Ford as naming rights sponsor for the Grafton venue," Lander said.
"I want to acknowledge the strong working relationship I have established with Trevan Ford dealer principal Andrew Bing and I sincerely thank him for accepting our proposal for corporate sponsorship support of Grafton Speedway."
The nine-meeting season will start with the Grafton City 360 Sprintcar Cup on November 24, with the final race to be held on May 4 next year.
Lander brings more than 23 years of speedway experience to Grafton, and has managed the Lucas Oil Lismore Speedway since the 2007/08 season.
The 66-year-old said he was looking forward to bringing a variety of racing to Grafton over the summer.
"We've got a lot of stuff planned," Lander said.
"Two types of people come to the speedway - those who want to enjoy racing and those that want to be entertained.
"I'll tell you now that we'll be entertaining the people of Grafton."
Lander said the promise of more regular racing in Grafton will be a positive for the region and an overall boost for the northern NSW speedway scene, with Lismore and Grafton working in tandem.
"It will certainly give me plenty to do next season," Lander said.
"With the two tracks, it certainly opens up some possibilities and the objective is to build up competitor numbers with regular racing at Grafton.
"We will have an interchange of competitors and will look at running a point score series for some of the categories between the two tracks."
In a boost for Grafton Speedway, several sponsors have already come on board for the upcoming season.
The only downside for the local community is that not one of them are from the Clarence Valley.
"There's no one from Grafton but we've got a girl walking around selling sponsorship as we speak," Lander said.
"We did offer naming rights to a few businesses but Trevan Ford put their hand up first.
"We are looking for local businesses to get on board so if there's anyone interested please get in touch."
Events coming this season:
- An Australian Championship and two state titles will be decided during the Grafton season.
- The Australian RSA Street Stock title is set down for Saturday, February 16, while the NSW Four Cylinder Sedan Championship will be held on March 9 and the NSW Junior Sedan title will go under the flag on March 29.
- V8 Dirt Modifieds also will be featured during the 2012/13 Grafton Speedway season, with their feature event - round two of the Mr Modified series - scheduled for December 29.
- New Year's Day will see speedcars from the Queensland Speedcar Racing Association on hand to contest the Clarence River Speedcar Classic.
- Monster Trucks also will be featured this summer in what promises to be a great night of family entertainment on January 12 that will also feature the Jet Quad machine, while the speedway side of the show has the AMCA Sedan Classic up for grabs.