Blank road sign on highway
Blank road sign on highway kanvag

Council to do ‘everything possible’ to get most out of TASAC

CONSULTATION for signposting areas of interest for the Clarence Valley for the long-awaited Pacific Hwy upgrade will take place between the Roads and Maritime Authority, Clarence Valley Council and other stakeholders will early in the building phase of the project.

Significant attractions ... must operate seven days a week or six hours daily and exceed 150,000 visitors.

Clarence Valley Council environment, planning and community director Des Schroder said council would work with the organisations responsible for highway signage to make sure the Clarence Valley got the best exposure possible.

Council is a member of the Tourism Attraction Signposting Assessment Committee (TASAC), which is the group formed by the NSW Government to oversee responsibility for the planning and implementation of tourist signposting.

"They have a set of guidelines and standardised signage that must be used, but we will be doing everything possible to ensure we get the most out of it," Mr Schroder said.

An RMS spokesperson said it is important to local communities to encourage visitors to the towns and villages along the Pacific Hwy.

"Project signage can generate strong and sometimes conflicting views in the community. Roads and Maritime seeks to balance these views with the requirements of our signage policies and guidelines," the spokesperson said.

"Directional signage will be installed as part of the Woolgoolga to Ballina Pacific Hwy upgrade, including to major towns and villages bypassed by the project."

The official TASAC guideline for tourist signposting said it is responsible for "assessing eligibility for tourist signposting and determining applications made for tourist signs", which are the signs with a white legend and a brown background.

The RMS spokesperson said applications can be made the TASAC to have tourism signs installed on the main motorway for state significant attractions, which the TASAC tourist signposting guide defines as significant attractions "that, by virtue of their size, nature or iconic status, enjoy a high level of recognition by domestic and international visitors and are associated with the image of NSW or its regions", and must operate seven days a week or six hours daily and exceed 150,000 visitors.

Further tourism signs can be installed on off-ramps and exits, if space permits, for various other types of tourist destinations.

Yamba is mentioned by name in the TASAC tourist signposting manual as a major regional tourist centre.

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