MASSIVE CHALLENGE: NSW Strongest Man winner Troy Munro is running the North Coast Massive Loser competition to motivate people to lose fat and gain muscle mass. Photo: Contributed
MASSIVE CHALLENGE: NSW Strongest Man winner Troy Munro is running the North Coast Massive Loser competition to motivate people to lose fat and gain muscle mass. Photo: Contributed

Enter, lose and leave a winner

IF YOU need motivation to get into shape, then look no further.

The North Coast Massive Loser competition is designed to help contestants trim down while increasing health, strength and fitness.

Current NSW Under-90kg NSW Strongest Man trophy holder Troy Munro is running the competition to motivate North Coast residents to lose fat and gain muscle mass.

He said unlike other weight-loss competitions, Massive Loser takes out the embarrassment factor.

"No one is going to be embarrassed on Facebook with before and after shots in their underwear," Munro said.

"We're steering away from the embarrassing photos other companies use. It's not about having a six-pack, it's not judged on looks but on how much work you put in.

"It's for anyone that needs motivation. We want everyone to have a fair go."

Shedding pounds is only one component. Contestants will face the Inbody 520 - an accurate body scanner that measures several factors including body fat, skeletal muscle mass and a nutritional evaluation, all in less than one minute.

It gives an overall fitness score as a leverage tool to use as motivation.

"If you put the hard work in, you will be rewarded for it," Munro said.

"Every time you jump on the Inbody scanner you get a full-body analysis.

Fuelled by Mass Nutrition Coffs Harbour, the competition will run for 12 weeks and kicks off with the initial weigh-in on August 16.

Mass Nutrition will hold free boot camps from Coffs Harbour Jetty every fortnight on Saturday mornings

Entries open today and Munro, who was born and raised in Grafton, will be popping into gyms throughout the valley providing information on how people can get involved.

NORTH COAST MASSIVE LOSER
Cost: $199 includes supplements, T-shirt, first Inbody scan
Start: Saturday, August 16
Duration: 12 weeks
Prizes: 1st: $1000 cash plus $250 in-store credit, 2nd: $500 in-store credit, 3rd: $250 in-store credit.
Contact: Troy Munro at Mass Nutrition Coffs Harbour, 6651 9860 or on Facebook.



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