Business

OPINION: Get your business mobile-ready

Re-boot Your Business, with Jeremy Billett, DEX columnist

THERE are a lot of changes all the time in the world of websites, and for small business it pays to stay up to date. The most recent update to Google search results will drastically affect how your search results rank for customers on mobile devices.

Since April 21, the device customers use to search through Google determine which websites and search results appear for them. The actual change is targeted at mobile friendly websites, rewarding those websites by giving them a higher priority for mobile searchers.

It makes sense right? If someone is looking for a website on their phone, it's better for the customer if they only see results that will display properly on their phone too. So if your website is not mobile friendly, you may start to see significantly fewer visitors to your website from mobile users.

The good news is that updating your website to be mobile friendly is usually an easy process, and does not often require a new website, a lot of money or months of development. These changes also have no affect on regular Google searches from a desktop, laptop or tablet, they are only for mobile devices.

So pay attention to your search ranking for your business, if you already have a mobile friendly website you may see strong growth over your competitors if they are too slow to update.

You can test your website to see if the change will affect you by visiting Google's Mobile-Friendly Test page online ( http://www.google.com/webmasters/tools/mobile-friendly/) and typing in your URL. You'll even get a cool visual presentation of how Google thinks your website looks on a smaller screen. For more information or if you have any questions, email help@jeremy creative.com.au or contact your website administrator.

Topics:  business opinion



Cosmic clashes set for local derby battle

STRUGGLING: It is always a tight tussle when the Yamba Buccaneers meet the Iluka Cossacks in the Clash of the Heads local derby.

Buccs look to reverse losing trend in Clash of the Head local derby.

Education a worthy spend: Hogan

Female high school student studying

Gonksi 2.0 model still benefits Valley according to Kevin Hogan

Support for Kara's treadmill marathon explodes

Former Grafton and now NSW cricketer Kara Sutherland bowling to cricket legend Sir Viv Richards. Photo: MARK NEWSHAM

Support for treadmill marathon thrills organiser Kara Sutherland.

Local Partners

Book review: Mia Freedman's book meets her critics head on

IF AUSTRALIA does have a tall poppy syndrome, Mia Freedman has most certainly been a victim.

Bello Winter Music to sprout local Daisies

SPECIAL PERFORMANCE: Husky are performing at the Bello Winter Music festival in July.

Clarence bands take on Bellingen for music festival

Model Bella Hadid's see-through dress shocks in Cannes

US model Bella Hadid attends the Cinema Against AIDS amfAR gala 2017 held at the Hotel du Cap, Eden Roc in Cap d'Antibes, France, 25 May 2017.

It’s like she’s become addicted to shock value.

Working dogs put on a show at Ulmarra

The skills of man's best friend will be put to the test with the Ulmarra Dog Trials on June 24-25.

Man's best friend will be put the test at the Ulmarra Dog Trials.

No room for morbid fans

Chris Cornell.

Fans want to stay in the hotel room where Chris Cornell died

Star Wars' 1977 Stormtrooper head banger confesses

A Stormtrooper is responsible for the biggest blunder in a Star Wars movie. Picture: Supplied

Man in most famous blooper in Star Wars history breaks silence

How Toowoomba house prices compare in Australia

For sale sign in front of home.

Here's what $700,000 will buy you in Toowoomba, Brisbane and Sydney

One of Maryborough's most historic homes is still for sale

FULL OF HISTORY: Trisha Moulds is owner of the historic Tinana state known as Rosehill. The beautiful home is currently for sale.

It has been the scene of both joy and tragedies over the years.

The face of the Sunshine Coast's overpriced rental crisis

Alyx Wilson had to rent a $385 unit in Currimundi because the market was too competitive for cheaper rental housing. She is now renting a room from friends who own a house in Currimundi, and says its much more affordable.

Young people feel the strain in competitive, expensive rental market

WATCH: Take a tour of a tradie's dream home

5a Bruce Hiskens Court, Norman Gardens, going for $720,000. INSET: Lea Taylor.

Huge block with potential for anything

REVEALED: Where it's cheaper to pay off a mortgage than rent

6/190 Ewing Rd, Woodridge, is listed for offers $215,000. Picture: realestate.com.au

Brisbane suburbs where it is cheaper to buy than rent

Ready to SELL your property?

Post Your Ad Here!