Shoppers flock to Yamba for post-Christmas shopping.
Shoppers flock to Yamba for post-Christmas shopping.

Rain pours good luck on shops

WHILE rain has become a drag for many campers, retailers around the Clarence Valley have been relishing the post-Christmas trade.

Thousands of customers flooded through the doors of Cummings Retravision on Boxing Day, making way for one of its biggest trading days in 2009.

“It was a very big day, close to one of the biggest days of the year,” assistant manager John Carr said.

“We had people flowing through the doors all day and I would say at one stage we had up to 40 customers in the store at one time and a couple of thousand coming in and out during the day.”

Grafton Shoppingworld marketing manager Kelle Murphy said she was impressed by the post-Christmas trade.

“We are really happy with the post-Christmas trade and are up 20 percent on last year,” she said yesterday.

The shopping centre attracted more customers through its doors on Tuesday than Boxing Day, with staff putting the influx down to the wet weather and the Boxing Day public holiday confusion.

The rain has brought mixed emotions to the Lower Clarence with some shops reporting busier trade, while others have been hit by the miserable weather. At 2pm yesterday in Yamba, Pot Belly Pies had just clocked its biggest day ever, selling 850 pies by mid-afternoon.

“We’re closed tomorrow, so fireworks and carnival here I come,” said the shop’s owner, Bronwyn Mark.

Ms Mark said many businesses were stating that it had been the biggest Christmas the town had seen, although others were reporting business as usual for this time of year.

“The wet weather has knocked us around a bit but it’s much the same as last year,” one shop owner said.

Georgia Martin, who works at Podium boutique, said overcast weather had improved trade, with people shopping in preference to going to the beach.

What is absent in the Yamba shopping district is the post-Christmas ‘sale’ sign, with businesses making the most of the holiday clientele for the month of January before offering sales.

“This is the time to survive for the rest of the year, although Yamba is definitely changing and we’ve been steady all year,” Emma Jones, of the Yamba Surf Centre, said yesterday.

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