Roar, Puma join forces
BRISBANE Roar has joined forces with Puma - the global sportsbrand and reigning A-League champions announcing an exclusive apparel partnership for the next three seasons.
Puma will provide the official playing kits for Roar's first, youth and women's team and is also the club's official partner in relation to replica kits, fanwear and other merchandise.
Puma Australia Managing Director Warwick Mitchell said he expected a successful partnership to blossom between his company and the Roar.
“We are excited to announce our partnership with Brisbane Roar," he said.
"Internationally, the Puma brand has a strong association with football and it is great to have that association extend into Australia.
"It has been a deliberate strategy to carefully consider our entry into Football and we feel very confident about the
Brisbane Roar brand with its loyal supporters and believe there is a very bright and successful future in our long term partnership."
Brisbane CEO Eugenie Buckley said PUMA’s brand strategy provided synergy with the club’s own philosophies.
“Puma is known not only as a great football brand but also a great sport lifestyle brand and that is something that we also aspire to here at Brisbane Roar," she said.
"PUMA have a reputation for quality and innovation, something Ange Postecoglou and his players demonstrated on the pitch last season and something we are striving to match off the field.
Brisbane Roar will be the only Hyundai A-League club to partner with PUMA, something we are very proud of."
Buckley said the long term contract was a sign of confidence in the Club and its aspirations to become a significant player in the Asian football market.
The Roar joins Puma's stable of internationally recognised football brands - including English Premier League heavyweights Tottenham Hotspur, Newcastle United