SHAYNNA Blaze is now Australia's undisputed style queen of the small screen, not that she'd ever give herself that title.
The Melbourne-based interior designer is on no less than three shows on three different channels at the moment, all while still running her own business.
She's a judge on The Block, helps desperate home owners on Selling Houses Australia (currently filming) and now cameras follow her as she delivers dream makeovers for real-life clients on Deadline Design.
"When you're designing for yourself it's not about trends," Blaze tells APN's The Guide.
"On Selling Houses we're doing it to sell it, but with this it's about their home and when I walk out the door they have to love it.
"I'm here to take them out of the catalogue."
Working to tight deadlines and briefs as varied as the home owners, her renovations range from an $80,000 makeover of a one-bedroom inner city apartment to a mind-boggling $500,000 fit-out of a four-bedroom home, which featured in the show's debut last night.
"No style is the same and every budget is completely different," she says.
"Some people want what they want, while others let you go crazy.
"It's a process a lot of people will connect with. That's what happens, you start this ball rolling and then you want to do more. So you'll see that (budget dilemma) side of it."
So does Blaze feel any additional pressure working with a half a million dollar budget?
"The hardest thing is deciding where to spend the money," she says. "There were a lot of structural elements to that renovation, so there's a lot of hidden money (spent).
"So many of the people on this show have waited for a while and built up in their mind what their dream is. We all want everything but it's not necessarily the reality."
Blaze doesn't do it all by herself. Helping her through each renovation are experienced builder Mike Griggs and emerging designer Yasmine Ghoniem.
"Yasmine's way of thinking is so out there it's wonderful," she says. "She just thinks in a whole different manner and it's quite refreshing."
While most viewers won't have a cool half a million to spend, Blaze hopes she can inspire renovation projects of any size.
"I'm hoping everyone can take away some small things and see why have I made decisions," she says.
"The biggest thing that blows me away with Selling Houses is the amount of people sitting down with a notepad.
"I hope this is even more relevant (to viewers) because it's more about personal journeys."
Read more design tips from Shaynna and her team on Deadline Design's website.
Deadline Design with Shaynna Blaze airs Wednesdays at 8.30pm Qld, 9.30pm NSW on The LifeStyle Channel.