Shoppers are a blur of motion at lunchtime in Grafton Shoppingworld.
Shoppers are a blur of motion at lunchtime in Grafton Shoppingworld.

Shoppers spending locally

THE millions of dollars injected into the Grafton Shoppingworld redevelopment have proved successful, with more local shoppers now spending their money in the Clarence Valley.

The opening of Grafton Shoppingworld in late-2008 saw an increase in customer numbers of more than 50 percent compared to the previous year.

“We can confirm that the centre has enjoyed double-digit growth in customer numbers,” centre marketing manager Kellé Murphy said.

“In turn we have seen relatively proportionate increases in centre expenditure, with the opening in 2008 providing an increase in trade figures of over 60 per cent from the previous year, and this year a further significant increase during otherwise tough economic times and without the extra government stimulus money in circulation.

“Not only has the centre itself seen an increase but Grafton Shoppingworld has identified consistent growth in the number of customers moving in both directions through The Link between Prince Street and the centre, which is great news for the town,” she said.

Clarence Valley Council’s deputy general manager of environment and economics Des Schroder said the new-look centre had attracted shoppers from as far afield as Coffs Harbour, Lismore and Ballina.

“There is some reversal happening, with Coffs Harbour shoppers coming to Grafton now, and it has created an atmosphere of business confidence for other investors,” he said.



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