Businesses getting into the Jacaranda Festival spirit
PUBLIC holiday or not, it will be lights, camera, action at Harveys Jewellers come Jaca Thursday as the team gears up for the 79th annual Jacaranda Festival.
Despite the Thursday being changed to an "event day" rather than a half-day holiday, Harveys marketing executive Alison Terranova said they would be celebrating as big as they normally would.
"I think it's important that everyone makes the most of Jaca Thursday," she said.
"It's a lovely time of year and everyone should get involved, even if they're working."
Mrs Terranova revealed Harveys would take on an old-style Hollywood theme, with staff dressed as movie stars.
A life-size Marilyn Munroe will also be present so people can snap a photo next to the glamour girl herself.
"That's what Jaca is all about. Event day or public holiday, it's about being involved and having fun," Mrs Terranova said.
Harveys will stay open until 2pm on Jaca Thursday, and play it by ear after that.