Lifestyle

Stunning Peugeot 3008 wins Euro Car of the Year 2017

FUTURE PERFECT: The 2017 Peugeot 3008 has just scooper the 2017 European Car of the Year award.
FUTURE PERFECT: The 2017 Peugeot 3008 has just scooper the 2017 European Car of the Year award.

OKAY Peugeot, the recovery starts here.

Good news out of Europe is the all-new 3008 small SUV has scooped the 2017 European Car of the Year award, giving Aussie dealers something really positive to cling to ahead of the car's third quarter Australian launch.

2017 Peugeot 3008
2017 Peugeot 3008

It's been a rough ride for the French brand here of late. Sales were down 22% last year, and this year so far that number's down a further 39%. Reinforcements can't come soon enough.

Positively, a revamped 2008 SUV has just landed, a new 5008 people mover will follow and Peugeot's 208 and 308 hatchbacks are attractive if perhaps not class-leading offerings.

It's the new 3008 SUV that has most potential to aid growth however. Winning European Car of the Year is no small matter. It's awarded by a judging panel of 58 motoring journalists from 22 different countries.

The judging panel assessed 30 potential winners before giving the 3008 the nod thanks to its style, interior design and performance.

The new 3008 SUV was on display at last week's Geneva Motor Show and I took the time to get a good look around it. I'll admit to being something of a Peugeot fan - I favour the underdog and keep one of the brand's 205 GTi hot hatches in my garage because it delivers an ever-brilliant drive experience.

2017 Peugeot 3008
2017 Peugeot 3008 patrick@curtet.con

And the 3008 appeared a convincing thing. Its proportions are good from a young family/cool lifestyle perspective and indeed the cabin is worthy of praise. It has Peugeot's fantastic i-Cockpit with its titchy steering wheel below a 12.3-inch head-up display nicely in your peripheral vision just below the windscreen.

Add a central touchscreen, angled dashboard, cool ambient lighting, funky auto shifter and classy switchgear and it's a modern, appealing place to go to work. It feels far more premium that I'd expect in a Peugeot, with plenty of soft touch surfaces and very cool seat cover material.

Would I buy one? Despite not being an SUV convert I can see the 3008's appeal now that I have two kids in tow, plus I'm a sucker for motorsport success and the gorgeous 3008 DKR triumphed on the 2017 Dakar Rally. The road-going model isn't the cheapest though.

2017 Peugeot 3008 DKR
2017 Peugeot 3008 DKR

Current 3008 is $35,490 the 2WD petrol and $38,990 the 2WD diesel, and I'd expect the new 3008 to maintain such prices. That puts it up against some quality family cars and SUVs around the $40k mark. Think VW's AWD Golf Alltrack, Skoda's Octavia Scout or all-wheel-drive SUV heavyweights such as the Hyundai Tucson, Subaru Outback or Mazda CX-5.

If we trust the Europeans' opinions though, they're quite taken with the new 3008. Nearly 100,000 have placed orders for the 2017 SUV already, so here's hoping it can bring some much-needed joy to Aussie Peugeot dealers when it arrives here later in the year. On first impressions, it thoroughly deserves to.

2017 Peugeot 3008
2017 Peugeot 3008

Topics:  cars news future model motoring peugeot 3008 suv



Workers to hit streets to protest against cuts to jobs

Mayor Jim Simmons brought a mayoral minute to Tuesday's council meeting to protest against the State Government's plans for the NPWS in the Clarence Valley.

Workers will demonstrate today against job cuts in Grafton.

The legends of country are coming to town

Clarence Valley Country Muster organiser Wendy Gordon in front of some of the many faces that have appeared at the Muster over the years.

Week of entertainment unrivalled in the Clarence Valley

Local Partners

KFC, the car and the loo: Where snakes are ending up

Wet weather pushing snakes to move in at your place.

Kmart's new range proves why it must stick to homewares

Kmarts new summer fashion range isn’t quite what we expected. Picture: Brendan Radke

Kmart’s new cheap apparel proves the store must stick to homewares

The secret plan that could have saved Holden revealed

This concept car wasn't just for show. Holden explored the possibility of building a smaller Torana and large SUV off the same "platform” as the Commodore.

All options considered ahead of closure.

Social media detox: Why I've cut Facebook from my phone

Facebook is addictive... but are we better off without it?

I am sleeping better and feel more energised of a morning.

Recall on leading electric car maker's new vehicle

The 2017 Tesla Model X.

Tesla has recalled some of its Model X variants.

Meet Google’s smarter smartphone

Google’s newest smartphones, the Pixel 2 and Pixel 2 XL, will become available for pre-order in Australia on October 20. Picture: AFP PHOTO / Elijah Nouvelage

ONE YEAR has passed since Google launched its first serious bid for your smartphone...

Rare breed of pooch in running for Queensland award

RARE BREED: Chamuco is one of 223 dogs who earned themselves a spot in the Dog and Puppy of the Year Awards.

Chamuco is an xoloitzcuintle (pronounced "show low eats qweent lee”)