EXPECTATIONS are high that the North Coast could soon be included in the travel plans of more overseas tourists.
The North Coast Destination Network has this week been promoting destinations from the Central Coast to Tweed Heads to leading Singaporean, Malaysian and New Zealand travel operators.
Chair Belinda Novicky met with around 80 retail, wholesale and corporate travel agents from New Zealand at the Tri State Walkabout in Melbourne; while North Coast Destination network international marketing specialist Russell Mills, attended The Destination NSW South East Asia Trade Mission 2013 in Singapore.
Ms Novicky said the aim of both events was to build new tourism business to the North Coast, particularly the "legendary Pacific Coast".
"These key neighbour markets continue to build and deliver increasing visitor numbers to our region," Ms Novicky said.
"In the year to March 2013, visitors from Singapore to NSW increased by 30% on the previous year, with 113,129 visitors staying 1.5million nights. Of those 78% were repeat visitors.
"The Malaysian market delivered 70,610 overnight visitors, staying 1.3million nights, to NSW in the year to March 2013 - a 45% increase over 2012 - with 66% repeat visitors.
"While organised touring is their preferred mode of travel, self-drive holidays are growing in popularity."