BUSINESS BOOST: Valley businesses can learn how to use social media to their advantage.
BUSINESS BOOST: Valley businesses can learn how to use social media to their advantage.

Give business a boost with social media

CLARENCE Valley tourism businesses can learn how use social media to market their wares at a seminar in Grafton tomorrow.

The Grafton Chamber of Commerce has partnered with The Legendary Pacific Coast Social Media and International Ready Workshop to hold the seminar in the Grafton Council Chambers.

Chamber spokesperson Mark Butler said it would be an invaluable introduction to the TLPC team and for developing social media and international-ready strategies to build local business.

Social media strategist Prue Pike will demonstrate how to implement a social media strategy and international marketing specialist Russell Mills will address relevant trends in inbound tourism.

Mr Butler said the social media presentation would feature of an overview of TLPC social media strategy.

"Prue will look at things like, are you hearing your customers on social media and how you can create the perfect post," he said.

"She will also deal with how we can get people to engage with our businesses online and with minimum impact on your time.

"She will also list the top 20 social media essentials for our region."

Mr Mills will address issues for local tourism.

He will provide an overview of Australia's international markets, look at inbound tourism trends and examine the costs and benefits of inbound tourism

His presentation will explain the inbound travel distribution system, give examples on structuring rates, and a include a checklist of the dos and don'ts of doing business successfully in international markets.

The seminar will run between 9am and 11.30am. For more information call 6585 9324 or 0414 376 868.



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